Within the specialty coffee domain, design plays a crucial role in distinguishing coffee from the commonplace. Packaging and label design serve as key elements, acting as gatekeepers of distinction that capture the interest of discerning coffee enthusiasts.

Coffee is synonymous with cycling. It’s an integral part of the journey. The jolt of energy from a pre-ride espresso, or the shared social experience after a long weekend ride – coffee elevates cycling. Our branding mission? To craft a brand for OWL.BiKe that reverberates with the essence of this unique culture, intertwining the spirit of cycling with the aroma of coffee.